Personal Trainers: Facebook Marketing Return On Investment
A big part of being in business is being able to work out your ROI - Return On Investment. It's a fact that you're going to have to market yourself in some way (and on a continuing basis) if you really want to be able to grow your biz. Yet with so many options out...
Personal Trainers Push Beyond Their Comfort Zone
I remember reading that in order to be successful you had to get used to that horrible sick feeling in your stomach when you are doing something outside of your comfort zone. I don't remember who said it and to be honest at the time I didn't really resonate with it -...
Personal Trainers: Make Your Own Online Fitness Product
In September 2013 I made the decision that I would try to start earning some of this 'passive income' that all of these successful fitness professionals seem to be talking about. So I started to research a 'starving crowd' and jot down a few ideas for a product. I...
Personal Trainers Fear Of Failure:
Fear of failure is one of my biggest worries. The thing is I think it has got worse as I have got older. This may be down to some of the crappy experiences that I have had over the last few years. You see up until I was about 30 years old I was only used to success. I...
How Personal Trainers Push Through The Fear To Grow Their Business
I will openly admit that I have a huge fear of failure. Now this isn't a healthy thing to have. It will keep me awake at night. It will leave me 'detached' sometimes from being present. It can cloud my judgement and decision making. But what is it and can it be...
Personal Trainers. When Doing What You Love Isn’t Enough.
I entered the fitness industry late on - aged 36. I left behind a career in financial services as I had read that all successful people did something that they loved - then it didn't feel like work. I loved health and fitness and so naturally thought that this was...
Facebook Ads For Personal Trainers
Here's a link to a recent video I have put together that shows how Personal Trainers can use Facebook Ads to grow their training business. Facebook Ads are the main reason for my business growth over the last 2 years at such a phenomenal pace. Anyone not using them is...
10 year wedding anniversary and making mistakes
Apparently we (as humans) over estimate what can be achieved in 1 year yet underestimate what can be achieved in 10 years. Myself and my wife Alex have just celebrated 10 years of being married. We have actually been together for 18 years but there is something...
Pain = Success
I used to be in Financial sales - investments, pensions, life insurance etc. I was considered pretty good at it as well. This didn't all come naturally. I was fortunate enough to learn some amazing techniques from some of the best in the industry when I was in my...
Personal Trainers: Double your income in 2 months
On the face of it, I am doing pretty well. My training business is now 2 years old, I have my own 3000 square foot unit and nearly 200 members at my facility. The truth is though, recently I have got complacent. Complacency is a very dangerous word to use in this...
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